Kabeer Chaudhary is the Regional Director APAC for M&C Saatchi Mobile, one of the leading mobile marketing agencies globally. Mobile and emerging media professional experienced with business development, strategy & operations across Asia Pacific. Passionate about how technology has changed the face of advertising. From the methods of planning, buying and optimizing to the way we analyze and attribute marketing data. While there have been a lot of wins, there are some serious challenges that lie ahead which makes this probably one of most exciting times for our industry.

Nominated by Campaign Asia as ‘South-East Asia Young Achiever of the Year’ in 2014.

Previous speaking arrangements:
Adtech Jakarta – Embracing the second screen experience
Mobile Media Summit, New Delhi – The art of re-engagement. The fine balance between push, pull and story telling
Google App Summit, Singapore – What does app fraud mean and how to detect it
Adcolony Summit – Driving Installs with the right partners and data